PrefaceAs generative AI continues to evolve, such as DALL·E, industries are experiencing a revolution through unprecedented scalability in automation and content creation. However, this progress brings forth pressing ethical challenges such as misinformation, fairness concerns, and security threats.

Opening Remarks In today’s rapidly changing business world, staying ahead of the rivals is essential. Competitive analysis has traditionally been a key approach for gaining a competitive advantage, but the advent of Artificial Intelligence (AI) has revolutionized this process. AI-powered tools are

Opening Remarks In today’s rapidly changing corporate environment, maintaining an edge of the competition is essential. Market research has always been a core approach for gaining a competitive advantage, but the emergence of AI technology has revolutionized this field. Tools driven by AI are trans

Introduction Social media marketing is evolving dramatically in recent years, shaped by changes in technology, consumer actions, and business needs. One of the most notable shifts in the marketing landscape is the emergence of artificial intelligence (AI). AI’s potential to revolutionize social medi